Dear Betty,
I am a wedding photographer with my own company. I have one employee and am the only means of support for my wife and three children. The trend has been changing and business is way down. In an effort to save money people are using digital cameras and/ or placing disposable cameras on each table. Although, this is a creative way to do things to save money, it doesn’t benefit my company. My wife is an excellent mother and we made the decision that she would stay at home. I would feel like a failure as a husband, father and businessman if my wife was forced to go to work. What should I do?
Dear Not a Perfect Picture:
This is far from picture perfect. Are you paying this employee benefits? Do you have any additional overhead expenses, such as bookkeeping services, employee benefits and advertising benefits? Maybe your wife could be able to assist with the bookkeeping, post on craigslist and/ or make some sales calls. This could increase revenues and also enable her to continue her role as a stay at home mother. You may also consider expanding your services beyond the wedding market. Since disposable cameras seem to be here to stay, you may want to add them to your list of services. It is also advisable to create relationships with hotels and beauty salons for recommendations. Join a local chamber and post your services online.
Hope the picture is clearer.
Sincerely,
